Way to sell
Take orders right inside WhatsApp.
Customers tap your storefront link, browse your catalog, build a cart, and check out. The cart converts into a structured WhatsApp message sent straight to your business number — phone, items, options, total, address, the lot. A copy of the order is also saved to your dashboard so nothing slips through, even when the chat thread gets noisy.
What is it
WhatsApp Ordering treats your storefront as the catalog and your WhatsApp number as the order channel. The customer browses the storefront on the web, picks items, fills in pickup or delivery details at checkout, and hits Send WhatsApp Order. The cart is rendered into a clean, structured message and the customer's WhatsApp opens with that message pre-filled, ready to send to your business number. Behind the scenes, the order is also written to your dashboard with status "WhatsApp order" — so you have a full searchable record even though the conversation continues in WhatsApp. Multi-branch operations can route to different WhatsApp numbers per delivery area or pickup area; checkout sends the message to the area-specific number automatically.
How it works
- Build your catalog — categories, items, options, prices, photos. Same setup as any storefront.
- Open Settings > General and enter your business WhatsApp number. For multi-branch operations, set per-area numbers under Apps > Delivery / Pickup so checkout routes to the right inbox automatically.
- In Settings > Operation Mode pick WhatsApp Ordering. Online payment selectors are hidden at checkout (settlement happens out-of-band on WhatsApp). Share your storefront link in WhatsApp status, broadcasts, Instagram bio, anywhere — every order arrives both in your WhatsApp inbox and in your dashboard.
Who picks this mode
Home cooks, bakeries, and florists who already take orders by WhatsApp text and want a real catalog instead of forwarded photos. Salons taking bookings and product orders side by side. Retail boutiques whose regulars message rather than browse a site. Tutors selling course packages. Anyone whose customers already live in WhatsApp and where pulling them onto a separate payment flow adds friction they don't need. Especially powerful across Southeast Asia, the Middle East, and Latin America, where WhatsApp is the default way to talk to a business.
Pairs well with
WhatsApp Ordering pairs naturally with these features:
Share Cart
A customer picks the items, taps "Share your cart", and the link goes into WhatsApp, SMS, or email. Whoever op...
Learn more →Pop-ups & Banners
A "Pick a delivery date" pop-up before browsing. A "Closed for Hari Raya" top-bar with a countdown. An age ver...
Learn more →Coupons
Flat-amount welcome codes, percentage flash sales, free-shipping campaigns, buy-X-get-Y deals — set the rules...
Learn more →Loyalty Points
Customers earn points on every order, then redeem them for rewards from a catalog you control — each redemptio...
Learn more →Frequently asked questions
Do customers need WhatsApp Business to order?
No — they just need any WhatsApp account. The structured order message is sent from their personal WhatsApp to your business number. WhatsApp Business is your side of the conversation, not theirs.
Can customers pay through WhatsApp Ordering?
Online payment selectors are hidden at checkout — the storefront assumes settlement happens on WhatsApp itself. In practice that means cash on delivery / pickup, bank transfer with proof-of-payment, or you paste a payment link (Stripe, FPX, an e-wallet) into the WhatsApp thread when you confirm. Most WhatsApp-first merchants prefer this — the customer doesn't have to clear a checkout page before the order even reaches you.
How is this different from WhatsApp Business catalog?
WhatsApp Business catalog is a flat product list — no real cart, no quantity logic, no discount codes, no item options or modifiers, limited media. WhatsMenu gives you a full storefront — multi-quantity carts, coupons, item options, photos, scheduling, daily limits, time slots — and uses WhatsApp only as the final channel where the order lands. Catalog flexibility plus WhatsApp's reach.
Can my team handle multiple WhatsApp orders at once?
Yes. Every order is logged in the dashboard with a unique order number even when the conversation lives in WhatsApp — so two staff handling two threads can't accidentally double-process the same order. WhatsApp Business itself supports multiple devices on one number; pair it with the dashboard for high-volume hours and nothing slips through.
Can I route different areas to different WhatsApp numbers?
Yes. Set a phone on a delivery area or pickup area and that area's orders are sent to that number instead of your main business WhatsApp. Useful for chains where each branch handles its own WhatsApp inbox, or when you want delivery orders going to dispatch and pickup orders going to the counter.
Does WhatsApp Ordering work outside Asia?
Yes — anywhere WhatsApp is in use. The catalog and cart work identically; you just need a WhatsApp number to receive on. Adoption is highest in Asia-Pacific, Latin America, the Middle East, and parts of Europe where WhatsApp is the default messenger.
Other ways to sell on WhatsMenu
QR Ordering
Print a QR on every table. Customers scan with their phone camera, browse the menu, build the order, and submi...
Learn more →Online Ordering
Customers browse, build a cart, pay online, you fulfil. Same flow as Shopify or WooCommerce — but no per-order...
Learn more →Online Catalog
A read-only storefront — beautiful product pages, photos, descriptions, prices (or "enquire for price") — with...
Learn more →Start taking orders on WhatsApp.
Set up your catalog, enter your WhatsApp number, switch to WhatsApp Ordering — start receiving orders today.
Create your storefront